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MINI Malaysia Returns with the ever popular MINI One

Uniquely charming with a cheeky personality, the new MINI One combines irresistible design with driving excitement.

Kuala Lumpur, 4th April 2013 – MINI Malaysia today reintroduced the new MINI One – the limited edition MINI which stood out from the crowd two years ago and has been immensely popular ever since.

Introducing the new MINI, Dr. Gerhard Pils, Chief Executive Officer of BMW Group Malaysia said, “MINI has always been a symbol of urban driving fun. Its indispensable element of EXCITEMENT promised in each model combined with its agile ‘go-kart’ handling and its most natural characteristic with cutting-edge efficiency have led to a very successful MINI story to date. From the very beginning, the MINI One’s success story has always been linked with cheekiness and performance; and the new MINI One has all this and more!”

Dr. Pils added that the appeal for MINI in Malaysia is greater than ever before, and the exclusive MINI One will be just as popular as the previous models, where all units were sold-out immediately.

“Last year, MINI recorded another record breaking feat, reporting a 13% growth in vehicle delivery here in the country as well as opening three new dealership doors in Sabah, Sarawak and in the Bangsar area. This year, we will better this record again and I strongly believe that the new MINI One will help us achieve this and continue to charm Malaysian MINI fans further!” said Dr. Pils.

With MINI’s authentic exterior design features and contemporary character, the new MINI One is also powered by a 1.6 litre four-cylinder in-line engine with 6-speed automatic transmission, capable of delivering 72kW/ 92hp with 150Nm of torque. The new MINI also records a remarkable fuel efficiency reading with an average fuel consumption rate of 6.7 litres per 100km with CO2 emissions of only 156 grams per km.

Available in its signature Chilli Red and fashionable Pepper White exterior, the MINI One is also equipped with 15” light alloy wheels with 5-Star Twin Spoke rims as standard along with some exciting all-new additions which include the multifunction buttons, sport steering wheel, rain sensor and automatic lights control, radio MINI Boost and Bluetooth hands free kit with USB interface.

The MINI Tender Loving Care (TLC) service package is available as an optional upgrade for RM4,088.00 which takes care of the MINI in terms of inspection and wear and tear repairs for 3 years or 50,000 KM, whichever comes first.  MINI TLC covers work such as engine oil changes; servicing of the air filter, micro filter, spark plugs and brake fluid; maintenance and servicing of brake pads and brake discs; maintenance and servicing of clutch in the event of wear and tear as well as replacement of windscreen wiper rubbers and blades.

The retail price (on the road for personal registration, without insurance) for the new MINI One is RM 146,888.00.